CASE STUDY
Record-Breaking ROI: 9,382% for an EIIS Fund
GOALS: Generate high quality investor leads for a EIIS Fund
THE RESULTS:
324,096
+291
€10.67
The Challenge
When Quintas Capital planned their 2025 EIIS fund raise, they faced a familiar challenge: how to reach the right investors efficiently without wasting time or budget. They needed a partner who could strategically combine channels, creative, and targeting, and actually deliver measurable results since they had tried advertising before.Our Partnership with LYQD
Our Approach
We designed a campaign built around three key principles:
Multi-Channel Strategy
Google Ads captured high-intent searches from investors ready to act.
Meta Ads allowed us to target and retarget precise investor segments, scaling outreach while keeping costs efficient.
Collaborative Optimisation
Weekly calls with the client ensured we stayed aligned with their goals and could act on feedback immediately. Audience segments were added, and targeting was refined based on insights directly from the team.
Creative Iteration:
Every month, we refreshed ad creatives to prevent fatigue and maintain high engagement. Each iteration tested messaging, design, and calls-to-action to drive better leads.
Campaign Results
Total Leads: 291 high-quality investor leads.
Funds raised directly through eContent’s leads: €952,000
ROI (based on investment amount): 9.382%
Average CPL for Meta: €7.04 & Average CPL for Google €14.30
Why It Worked
Efficiency meets strategy: Multi-channel campaigns allowed each platform to play to its strengths.
Client collaboration drives results: Every new audience and creative adjustment was informed by client insights.
Iterative creativity: Fresh creatives and A/B testing kept engagement high and optimised lead quality.
TESTIMONIAL
“Cormac and Desirée were brilliant to work with from start to finish. Their structured, insightful weekly calls and proactive support helped us generate a strong volume of high-quality leads and excellent engagement. They consistently exceeded our expectations.” - Kim Ronayne, Investor Relations Manager, Quintas Capital
Key Takeaways for Firms Raising Capital
A full-funnel, multi-channel approach is critical when targeting investors.
Strategic spend and careful creative optimisation can produce record-breaking ROI.
Working with a partner who listens, adapts, and drives results makes the process far more efficient and far more effective.
LEADS
IMPRESSIONS
COST PER LEAD

