EIIS Raise through social media

About LYQD

LYQD is a pioneering online whiskey cask exchange platform that brings transparency and flexibility to whiskey cask sales. The platform allows cask owners to sell whenever they choose, disrupting a traditionally opaque market.

Our Partnership with LYQD

eContent partnered with LYQD in their pre-launch phase to generate high-quality EIIS investment leads and build a targeted list of potential platform users. Our services included setting up and managing ad accounts, strategising, testing, and executing multi-channel ad campaigns on Facebook, Instagram, and LinkedIn.

Campaign Strategy and Execution

Lead generation streams:

• Native lead ads on Facebook, Instagram, LinkedIn

• Traffic directed to LYQD’s dedicated EIIS investment landing page

• PR-driven leads (managed by LYQD)

eContent managed streams one and two, focusing on digital lead generation for the EIIS funding round.

Campaign Results

Generated over 400+ qualified EIIS investment leads through digital advertising

Achieved full funding of LYQD’s EIIS round by December 2024, exceeding the original €1.2 million investment goal.

Created a valuable database of potential early adopters and investors ahead of the platform launch

Conclusion

Securing sufficient EIIS investment prior to launch was vital for LYQD’s growth and market entry. With the funding secured and a qualified lead list in hand, LYQD is positioned to launch successfully in early 2025.